Designed for digital health companies with a business proof of concept they want to develop within a proven innovation framework, BRIGHT Innovate supports innovators to hear from and work with national and international industry leaders across a diverse range of topics to establish detailed feasibility plans. Be one of a small group of companies that receive small group coaching, including tailored advice to each specific company and its challenges, from a team of industry experts.
In BRIGHT Ideate, alongside the BRIGHT process, expert guest speakers address topics such as user-centred design, voice of user/customer, claims and assumptions, regulatory pathways, intellectual property, business models, the human side of start-ups, evidence-gathering, customer relationships and investment.
• Learn the importance of gathering real-world customer insights in digital health – and how to get it.
• Develop powerful problem-solving skills using the BRIGHT process to navigate common start-up challenges.
• Network with and discuss key challenges with global digital health industry leaders.
• Articulate your value proposition to customers, users and investors.