LinkedIn, the world's largest professional networking platform, has emerged as a pivotal tool for career advancement, job hunting, and business growth. However, having a profile is not enough. To truly stand out and make meaningful connections, you need to understand the intricacies and strategies that make LinkedIn a powerful tool in your professional toolkit.
Join us on Thursday 12 October for an interactive and informative workshop designed to help you navigate and use LinkedIn B2B with confidence and purpose. Expert Megan Edwards from MWords Communications will walk you through the ins and outs of creating a compelling profile, leveraging advanced search techniques, and optimising your content for maximum visibility. By understanding how LinkedIn algorithms work, you will be able to make an impact on your reach, visibility, and engagement.
The ANDHealth Marketing & Communications team will also be joining us on the day to provide support and answer your questions. Through interactive sessions, real-world examples, and hands-on exercises, you'll gain the tools and knowledge you need to stand out in the competitive digital marketing world.
After this workshop, participants will have gained insights on the knowledge and skills necessary to develop and execute effective digital content strategies, enabling them to maximise their online presence, engage with their target audiences, and achieve their marketing objectives.
Key learning outcomes of this workshop include:
Date: Thursday 12 October 2023
Time: Workshop 12:00 – 1:30pm | Networking 1:30 – 2:00 pm
Location: Connected Health Innovation & Commercialisation Centre | Level 2, 99 William Street (Corner Little Collins Street), Melbourne.
CHICC Expert Workshop: Lunch and Learn - Unlocking the Power of LinkedIn